Video marketing is the future of advertising, and the constantly rising demand for professionally crafted and high-quality videos for advertising and marketing has surged may fold in recent years. Brands are on a constant lookout for high-quality tools and platforms that can help them in pushing out eye-catching videos effortlessly.
If there is one thing that we can be absolutely sure of is the fact that the future of video marketing looks exceptionally bright. This has created an urgent need for cutting-edge video editors that have a user-friendly UX and are broadly affordable to the masses.
A good video editor strikes a perfect balance between the affordability and the feature set that it provides. Video editors must also be user friendly and must equally fulfill the requirements of an amateur or an expert video editor.
In this post, we will be looking at the top 6 video editing platforms that are highly intuitive to use and exceptionally cost-effective. In fact, most of the platforms mentioned on the list provide a free demo of sorts so that you can get a glimpse of the level of service that they provide. Let’s start with our list.
6 Video Editors To Bolster Brand Recognition
A video editor can prove to be immensely helpful when developing videos for social media or YouTube publishing. Video editing platforms have evolved over the years and now come with an extensive feature list that can fulfill the requirements of any video marketing strategy. Almost all of the below-mentioned video editors provide a free-to-try version that can help you test the waters before taking the plunge.
1. VideoCreek
If there was a competition centered around completely online-based video editing platforms, VideoCreek would have surely topped the charts. The platform does not mandate the downloading of any programs on your computer and can be accessed simply by navigating here.
VideoCreek is an advanced video editing platform that allows users to select a pre-existing video template and develop a promo video around them. The tool is easy to use and provides all the required functionality that you may expect from a high-end video editor. And the best thing is that it’s entirely free!
2. Filmora9
Filmora9 is an excellent video editing tool that equally suits professionals, as well as amateur video editors. The feature highlights of Filmora9 include a royalty-free sound effects library and the ability to record your own voice to be deployed in your videos, from right within the app.
The tool also provides a set of pre-existing titles, effects, and filters that can perfectly complement the requirements of budding YouTubers and professional video editors. Filmora9 provides a free to try option that includes a watermark in each of your edited videos. Price-wise, users can choose a one year plan or life-time plan, depending on their requirements.
3. CyberLink PowerDirector
The expansive feature set of PowerDirector makes it best suited for professional video editors. With support for 360-degree video editing coupled with a multitude of video correction algorithms and motion tracking capabilities, PowerDirector can perfectly meet the requirements of enthusiast video editors.
PowerDirector is one of the fastest and comprehensive video editing solutions that can encode and decode videos of any length, up to 4K resolution. Technically savvy users will be pleased to know that it supports OpenCL and multi-GPU acceleration. The platform provides both free-to-use and subscription-based operation models.
4. Vimeo Create
Vimeo create, a template-based video editor, is best suited for newbie video editors who want to create visually appealing videos for posting on social media. The platform includes thousands of pre-existing video clips and sound-effects that users can choose from and easily craft a quality video within minutes.
Even users who have zero prior video editing experience will feel right at home due to the easy to use interface and an enticing UI. The platforms provide one-click functionality to create videos in varying aspect ratios, depending on the target platform. Vimeo Create is not available as a standalone app but is a part of Vimeo pro, business, and premium membership plans.
5. KineMaster
KineMaster is an advanced mobile video editing platform that is available for Android, iPhone, and iPad. The expansive feature set that KineMaster provides can be matched only by a few platforms, and it definitely exceeds the expectations of a mobile video editing platform.
The feature set of KineMaster includes multi-layer editing, handwriting inclusion, audio insertions, and the capability of editing frames at a subframe level. Although the application is free to try on Android, as well as iOS, the long list of features and cross-platform compatibility make it one of the best video editing solutions out there.
6. VSDC
VSDC is best suited for adding text, characters, special effects, or charts in presentations. It contains a variety of Instagram-like filters, innumerable special effects, and a plethora of editing options such as color correction, blurring, and masking. The video stabilization features help in reducing motion shake in drone videos, or the ones shot without OIS.
The free version of VSDC allows users to export videos in the AVI and the MPG formats. The videos can also be customized to best suit the device on which they need to be played. VSDC supports a variety of audio formats, and to top off the feature set, it even includes a dedicated DVD burner (not we have DVD’s lying around now).
Wrapping Up
These tools can perfectly complement your video editing strategies irrespective of whether you are a video editing enthusiast or a newbie.
It is crucial that you choose the right video editing platform that can perfectly complement your video editing skills and helps you in putting your imagination in front of you on a screen.
Even if you are just starting out in the video editing domain, this list can prove to be very helpful in choosing a video editor for your designing or editing requirements
