Visual content gets more traction than plain text on social media. Images capture online users’ attention, boost click-through rates, and encourage engagement. However, it is not enough to post engaging pictures because social media platforms have ideal image sizes they can effectively display. This is why you should resize your social media photos, which even a free online image resizer can do.
Why Resize Images for Social Media
If you want to capitalize on the popularity of social media use for your marketing efforts, you should know the perfect size for each platform. If you resize an image without losing quality, each photo can be properly displayed on the users’ monitor. The images should show up well on a mobile device and computer monitor. Otherwise, they won’t be as effective in getting your audience’s attention.
You should use an image resizer to adjust photos for social media so they will not end up in weirdly cropped ways on some devices. It can be frustrating to see your meticulously edited images getting cropped, ruining their intended effect on your audience.
It also helps to resize image pixels to help the photos load quickly. You would not want users with less-than-stellar internet connections to leave your social media page because it takes too long to load. They do not want to look at your page with empty slots because the images are too big for their device and connection to download. They might choose to move on to other pages instead, considering today’s audiences’ shorter attention span.
If you don’t want to come across as a brand that does not understand how social networks work these days, use the correct size for the platform you are posting in. This will help build your credibility as a reliable brand that knows what you are doing.
Using an image resizer for your social media photos means that you value what information your audience consumes. This shows how customer-centric your brand is. And it is all because you take the time to adjust each image’s size for a specific platform.
Ideal Dimensions for Different Platforms
The recommended dimensions for each social media platform vary. These dimensions also change from time to time. This is why it helps to be cautious. Check out the latest figures for top platforms like Facebook, Twitter, Instagram, YouTube, LinkedIn, and Tumblr.
For instance, a Facebook profile photo must have 180 x 180 pixels or at least 160 x 160 pixels. A cover photo, given its bigger size, must have 820 x 312 pixels or at least 400 x 150 pixels and should be uploaded in JPG or RGB that is less than 100 KB in size.
A Tweet with a single image must use a photo with 1200 x 675 pixels, while one with two images should have photos with 700 x 800 pixels each. The dimensions for each image also differ the more photos a tweet uses.
If you want to use Instagram, post only a photo with 1080 x 1080 pixels for square photos or 1080 x 1350 pixels for portrait photos.
YouTube also needs an image with 2560 x 1440 pixels for the channel cover art and 800 x 800 pixels for the channel profile image.
If you plan on fixing your LinkedIn photos, make sure to set the image to have 300 x 300 pixels using an image resizer. A shared image must have 1200 x 627 pixels.
Stay up to date on the latest recommended dimensions of each social media site before resizing your images.
Benefits of Using an Image Resizer
Knowing the importance of posting photos of the right size fit for a social media site, it should be a relief to know that you can use a free image resizer. If you are new to editing your image sizes, at least you can try an app for free. This will help you get a good feel for how useful this tool will be in improving your social media marketing campaign.
There are also plenty of options to choose from when it comes to image resizing tools. You just have to figure out what your specific needs are. It could be one that you can use for free or another that can work with images in multiple formats. It could also be a user-friendly tool that serves as a bulk image resizer or easily accessible online without having to install any app. Your choice depends on what you want to prioritize.
Tips to Consider Before Editing Photos with an Image Resizer
- Make a template. Test your resized images on various platforms and devices. When you find the right size for a specific social media platform, create a template. Then, follow it the next time you use an image resizer. If you have a template, this should make editing each image so much quicker for the different platforms.
- Check the proportions. After resizing your image, ensure that everything is of the right ratio without any distracting distortion.
- Use photos with the correct licensing agreement. If you don’t want to encounter copyright problems with your social media photos later, use only images from a reputable source or free image sites. Check out the latter’s regulations. Give credit to the sources. Use only images that are permitted for editing, which includes resizing.
- Check out the resized images. Post them to the target social media site to test how the audience will see them. Fortunately, with Facebook, you can switch the profile from “Public” to a more private “Only Me” access. Check what the public audience will see when they login to their Facebook page. Do the same for the other social media platforms to correct mistakes right away before a wider audience sees the images.
Level up your photo editing skills if you want to do well on social media. Fortunately, you can bank on an image resizer for help. Find the right app that matches the priorities you have set for resizing your photos. Then, be on your way to social media glory with images best suited for the platforms you want to use.
