Instagram is one of the most popular social media platforms. It has over 1 billion active users. This massive number of users has paved the way for marketers to use it as an e-commerce platform.
From being just a simple photo-sharing app to becoming one of the leading platforms for online marketing, Instagram has come a long way. One of the biggest advantages of using Instagram as your source for marketing is that it comes with attractive visuals.
Instagram is a highly engaging app because of the visuals like images, videos, reels, etc. just imagine how much traffic and engagement you can bring to your website if you add Instagram feeds on it!
Talking about the website, if you’re a brand and choose a perfect e-commerce website building platform, then Shopify Store is a perfect choice.
It lets you create an e-commerce website backed up by powerful tools. Using it, you can find your potential customers and increase conversions hassle-free.
Just think about the magic you can create if you add Instagram feed Shopify stores! Wondering how you can add a feather to your cap? If yes, then keep reading this blog and find out.
2 Ways To Add Instagram Feed On Shopify Store
There are two ways by which you can add Instagram feed to Shopify stores and set up an engaging business.
- Manual Method
- Using a social media aggregator
Let us discuss each way in brief.
1. Manual Method
You can manually add Instagram feed to websites. To do so, follow the given steps below.
- Choose the Instagram post you wish to add to your Shopify store.
- Click on the three dots available at the top of your post.
- After clicking on it, select the embed option.
- Copy the embed code.
- Apply the changes and paste the generated embed code at the backend of the website.
It is a super easy and simple method to add an Instagram feed to your Shopify store. However, it holds two major drawbacks. They are:-
- You can only add one post at a time using the manual method. It is not possible to add the entire feed on the Shopify store at a given time.
- It does not offer customization and design options.
2. Using Social Media Aggregator
Another way to easily add Instagram feeds to your website is by using a free social media aggregator like Tagembed.
The best part is that it lets you embed the entire feed in one go. It collects content from multiple social media platforms and displays it in a single unified feed. It offers a variety of customization features using custom designs, themes, fonts, colors, etc.
The best part is that many social media aggregators offer a moderation feature as well. You can easily remove irrelevant and inappropriate content to maintain the quality of the feed on your store.
Another spotlight feature of social media aggregators is that it has inbuilt analytics too. You can easily track down your performance and user interaction. By this, you can have detailed insights and do the needful.
Some more features of social media aggregators are as follows:-
- Responsive design
- Structured support system
The only disadvantage is that most of them offer superior features in the paid version. However, you can still use many creative features in the free version.
Since now you know how to add Instagram feed on the Shopify store, let us look at some of the best social media aggregators.
Best Social Media Aggregators
#1 Tagembed
Tagemebd is a free social media aggregation tool that helps easily collect, curate, and manage your Instagram feed.
It offers many customization features like interactive themes, styling options, layouts, color schemes, and so much more.
More features offered by it are as follows:-
- Instant content updates
- Custom CSS
- Advanced content filtering
- Analytics report
#2 Juicer
It is a simple tool that helps you in importing posts from Instagram automatically. It is easy to install and does not require any coding and technical enterprise.
Using this tool, you can set up filters, moderate the posts, and create an eye-catching engaging feed on your Shopify store.
Key features of this tool are as follows:-
- Custom CSS
- Structured support system
- Automatic updates
#3 EmbedSocial
If you are looking for a tool that gives you an option to tag each post in the Instagram feed displayed on the Shopify store, this tool is for you.
The spotlight feature of EmbedSocial is that it lets you add a call to action (CTA) button. It aids you in increasing the actual clicks to products links on your website. This way, you can increase the conversion rate.
Below is the list of features offered by it.
- Auto-sync
- Multiple widgets
- Multiple hashtags
- Combined feeds
Over To You!
This blog covered the ways to add Instagram feed to Shopify stores. The later part of the blog covered the best tools too.
Since now you know the ways and best tools to add Instagram feed on Shopify stores, what are you waiting for? Keep in mind this blog and create magic on your website using social network: Instagram.
