The cosmetic industry is quite a competitive one, with new brands being launched; the existing ones are struggling for market share and brand exposure. Trending cosmetic brands have made their mark in the industry not because they have an amazing product range; they have accomplished this distinctiveness because of their appealing packaging and stellar service experience.
The first thing a cosmetic shopper notices when searching for an exfoliating mask is its packaging, how attractive it is, if there are all the product usage details and benefits mentioned on it along with pricing. Cosmetic brands that have built a strong customer base understand the needs and inclinations of their consumer segments; they invest effort in not only improving their product range but packaging as well. The result is that they have excelled in the industry with a huge market share and brand evangelists who love and recommend these brands to everyone. Here is a list of cosmetic companies that have laudable custom cosmetic packaging boxes!
Cosmetic Boxes of “The Body Shop”
The brand is popular for its cruelty-free organic cosmetic range. From body shower gels to makeup items and signature collections, The Body Shop has an exclusive range of products for the customers. While the product quality is definitely the main reason they have earned loyalty of countless shoppers, their packaging is yet another unique selling point they have. Creatively designed packaging boxes for their makeup items, body butter, gift set collection and hand creams make them one of the most well-liked and trendy cosmetic brands. Every packaging box is detailed with formulation, usage and weight information of the product.
Cosmetic Box Packaging by “L’Oreal”
L’Oreal is yet another cosmetic brand that is liked for its best quality and diverse product range. From innovative makeup items like infallible base, hair care, night creams, and face wash range; the brand has so many products available worldwide under different cosmetic categories. While innovation is definitely their strong selling point, packaging of all cosmetic products is really classy and according to the psychographics of target audience which makes L’Oreal a likable and dependable cosmetic business. Be it the eye pencil, eye shadows or a hair care item, the packaging has an appealing layout with essential product details listed vividly.
Custom Cosmetic Packaging by “The Balm Cosmetics”
This cosmetic company has gained popularity in a short span because of its distinctive product range and creative packaging layout. Retro themed packaging boxes by The Balm are quite popular with makeup shoppers worldwide. New and existing cosmetic businesses should take design inspiration from this brand as they have an artsy artwork for every makeup product box which makes it really tempting for the shoppers to check an item out.
Tart, MAC, and Elf also have striking custom cosmetic boxes. Top and trendy cosmetic brands make sure that their packaging is not only aesthetically appealing but is user-friendly and has all the product information that a customer would be looking for. Their packaging boxes have great finesse as most of them have online stores and suppliers all over the world. Paying attention to all the vital details that count for a value-added packaging is the reason; these brands have earned acclaim and trust of millions of cosmetic shoppers from around the world.
